Advertising market grew in 2014

The advertising market in Poland rose by 3 percent year-on-year in 2014, according to Kantar Media. “According to data provided by Kantar Media, the advertising market grew by 3 percent in 2014 y/y. The total value of the market reached PLN 28.0 billion, 60 percent of which accounted for the television advertising market,” Paulina Sobieszek,…

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