Advertising market up by 2.7% y/y

The Polish advertising market increased by 2.7 percent year-on-year in terms of value and totaled around PLN 7.3 billion in 2014, media house Starlink estimated. Companies spent more on TV commercials (altogether PLN 202 million, an increase of 5.6 percent y/y), internet advertisements (PLN 95.8 million, an increase of 6.4 percent y/y) and radio (PLN 35…

This content is for Silver 6 months, Gold 1 Year and Bronze 2 weeks members only.
Log In Buy Subscription
Pin It