Locked content PwC: Media & entertainment market up to PLN 42 bln by 2020

Poland’s media and entertainment sector is expected to grow to $10.8 billion (approx. PLN 41.8 billion) in 2020 from $9.2 billion (PLN 35.6 billion) in 2015, according to PwC’s Global entertainment and media outlook 2016-2020. Online advertising will be the fastest growing segment, expanding b...

Museum Night 2015

On May 16th, the City of Warsaw will spend the night in museums, cultural institutions and out in the street. In 2014, a quarter million visitors came to Warsaw’s museums. This year almost all institutions will remain open throughout the night: the National Museum, the Royal Castle, Frederic C...

Locked content Cinema ticket sales hit peak

As much as 40.2 million tickets were sold in Polish cinemas last year, Rzeczpospolita daily reported. It was the biggest amount since 1989 and 11 percent bigger than in 2013. Revenues totaled PLN 725 million and increased by 9 percent y/y. Six out of the top ten most popular movies were Polish…...

Locked content Ticketmaster opens its Poland office

Global ticket retailer Ticketmaster has opened its Warsaw office. “We are delighted to be launching in Poland where there is huge potential for growth and a vibrant live entertainment scene. This is a great opportunity for us to roll out our world-class ticketing technology and unrivalled products a...

The power of festivals

Cities in Poland increasingly rely on marketing tools borrowed from business. Promoting their heritage, culture and identity requires ever more strategic and innovative aproaches

Cineworld acquires Cinema City

Warsaw Stock Exchange-listed Cinema City International signed a preliminary agreement to sell its movie theater business to UK sector firm Cineworld Group, the company said in a statement on Friday.