Locked content FoodCare looking for brands acquisition, mulls US factory

Food and drink producer FoodCare is looking for attractive brand acquisitions, the company’s CEO Wiesław Włodarski told ISBnews. “I am looking for brands with an interesting history, which could enhance our portfolio,” Włodarski said. He added that the search was most intense in the bottled water se...

Locked content Energy drinks increasing in demand

Over the last 12 months, the energy drink category in Poland has grown by 6.7 percent in value and is currently worth PLN 818 million. In terms of volume, energy drink sales rose by 10 percent for the current moving annual total. A 120 million liters of energy drinks were sold during this 12-month p...

Liquid gold

Without water, a person can only survive a few days, and it covers over 70 percent of the globe. This makes it a perfect product to sell. But just as with many businesses, the fight for every penny in the beverage sector can be brutal. Celebrity endorsements, lawsuits and stiff competition is just a...