WIREP ‘s II Property Walk, i.e. women managing in real estate

Ela Linsenbarth, Senior Projects' Coordinator Tétris
Ela Linsenbarth, Senior Projects' Coordinator Tétris

What is the difference between project management delivered by women versus those delivered by men? What is the benefit of “female approach” for fit-out projects? How to create a space tailored to the needs of a female employee?

This discussion topics dominated the second Property Walk, which combined lectures of experts with visits to some very interesting offices opened in 2016. The event took place on November 30, and it was organized by the association WIREP (Women in Real Estate in Poland) in cooperation with Tétris and JLL.

JLL, Stanley Black & Decker and Wyborowa Pernod Ricard were the sites chosen for the presentation were interesting examples of how to design the office putting in the foreground needs of the employees and organizational culture of the company: from the largest office of JLL in Europe (Warsaw Spire building), which is the quintessence of Polish accents in modern design; through the energetic and colorful interior of Stanley Black & Decker (Proximo building); to the new “professional home” of Wyborowa Pernod Ricard (Lumen building) fitted with spaces arranged to correspond with various brands of Pernod Ricad’s alcohols.

Pernod Ricard office

Pernod Ricard office

These companies in its corporate culture, pay special attention to respect social needs of their workers, with particular regard to women. An interesting example is the JLL office, for which the architect, Danuta Barańska of Tétris, designed a room for mother and child, equipped with comfortable seats, stuffed animals, a place for mothers to feed with full kitchen facilities and hygiene. The office has plenty of social spaces, comfortable seats, balls for seating, desks with adjustable height, and separate, spacious kitchens for each floor.

The meeting completed presentations on the latest trends in interior design – with a new workplace strategy (JLL), as well as good governance in fit-out of office space (Tétris). “Women face many challenges: it is required of us to have greater expertise than men, we must be equally effective, combining often the role of the mother and the person who takes care of the household, at the same time trying to overcome physiological limitations. There’s no time for splitting hairs. That is why we have become experts in finding the quickest and simplest solutions. With feminine sensitivity, we combine this ability with meticulousness in assessing the quality of supervised work.” – Concluded Elżbieta Linsenbarth, Senior Projects’ Coordinator Tétris – a company that delivered fit-outs of all three offices presented at this year’s Property Walk.

“Discussions among females create a wonderful atmosphere for the exchange of experiences. Women take business very seriously, but also they put strong emphasis on the aspects that are more delicate, and difficult to measure. Property Walk is an event that allows people to see up close what is the essence of our daily challenges.”- says Renate Kremer, president of WIREP.

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The funds raised from the tickets for this year’s edition of the event, were donated for the foundation Katalyst Engineering, mission of which is to stimulate the imagination and build students’ interest in engineering and science.

WIREP – Women in Real Estate in Poland – is an organization created to promote entrepreneurial business women working in the commercial real estate industry. Its aim is to support professional development, promoting equal treatment and creating conditions for networking, exchange of knowledge and experience within the homeland branches as well as internationally.

Stanley Black & Decker office

More: www.wirep.pl

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