61% of Polish e-commerce companies also operate abroad
18:09
Over 61% of Polish e-commerce companies sell abroad, according to the DHL eCommerce Trends 2025 Business Edit report. This nearly matches the global average of 64%. Polish businesses mainly export to Germany (67%), France (42%), the UK (31%), the Czech Republic (30%), and the US (24%). Most operate on multiple sales platforms—32% on two, 27% on three, and 29% on four or more marketplaces. Around 39% already use AI tools.
Logistics are crucial for sales: 97% of Polish retailers say delivery options determine purchases, and 89% believe free shipping and returns boost sales. Subscription models are growing (41% adoption), while 45% of Polish firms offer “buy now, pay later” services—second-highest in the EU after the Netherlands.
