Aldi to open 10 stores as it enters Poland
There are rumors that it will also take over competitors. "This is a large competitor. I do not expect it to only develop in an organic way. Acquisitions are unavoidable," said Sławomir Nitek, deputy director of Netto Polska. Aldi will have to fight hard for the domestic market, as it is very fragmented and the three leading chains of discount stores control only 15% of total sales. Due to this, analysts expect that the players will slowly begin to withdraw from the market. "If Aldi is planning to become an important entity in the coming year, it should focus on rapid expansion. Success to a large degree depends on localization," said Wojciech Zaremba from Nielsen. (Rzeczpospolita, p. B3) M.M.