BCS looks to the future
"In the years 2001-2004, our sales in Poland and Baltic countries tripled from EUR 50 [zł.205] million to EUR 160 [zł.655] million. We are still very optimistic about our further development in the region and we believe that the 10 new EU member states have great growth prospects. The modernization of Polish agriculture may play a key role in the process," said Friedrich Berschauer, Bayer CropScience's CEO during a recent visit to Warsaw.
The company came into existence in July 2002 after the merger of Bayer Crop Protection and Aventis Crop Science. In 2004, the company reached a leading position on the seed treatment and insecticides market, overtaking Syngenta and Monsanto. In Q1 2005, Europe was still the region with the biggest sales for Bayer CropScience, with a turnover of EUR 775 (zł.3,172) million.
Thanks to the new active substances the company has been gradually introducing to the market since 2000, the global income of Bayer CropScience is expected to reach EUR 1 (zł.4.08) billion in 2006. "We want our future growth to be based on a strong product portfolio, R&D excellence and a strong marketing strategy," said Berschauer. In Poland, Bayer is already an agro-chemical products leader with a 25 percent market share.
The company came into existence in July 2002 after the merger of Bayer Crop Protection and Aventis Crop Science. In 2004, the company reached a leading position on the seed treatment and insecticides market, overtaking Syngenta and Monsanto. In Q1 2005, Europe was still the region with the biggest sales for Bayer CropScience, with a turnover of EUR 775 (zł.3,172) million.
Thanks to the new active substances the company has been gradually introducing to the market since 2000, the global income of Bayer CropScience is expected to reach EUR 1 (zł.4.08) billion in 2006. "We want our future growth to be based on a strong product portfolio, R&D excellence and a strong marketing strategy," said Berschauer. In Poland, Bayer is already an agro-chemical products leader with a 25 percent market share.
