Breadmaking tycoon rapidly expands new venture

Called Nowakowski-Hot Reccommendations (Nowakowski -Goraco Polecam),  the first shop was opened in June this year. There are now five shops open for business with plans in the works to open ten more by the end of the year. Nowakowski says that he wants to open 15-20 new stores every year and that he believes that there is room for 100 outlets in Warsaw alone. Nowakowski says the advantage of the bakeries lies in their variety of products. Originally funded from his own pocket, Nowakowski says that in future the chain will draw funds from other sources. Each shop costs an estimated zl 150.000 to open, with annual turnover estimates set at zl. 0.5 million. The main competition for the new chain of stores will be local bakeries and Flerynka (owned by Swiss company Hiestand). (Puls Biznesu p.7) M.M.