Bytom gets dressed for success in 2007 and 2008

The company believes this strategy will help it achieve a net profit of zl.4 million on sales of zl.86 million next year and zl.18 million on sales of zl.180 million in 2008. In September, Bytom launched a bid for Warmia, a Ketrzyn based maker of overcoats which is currently being privatized. It is also planning to buy the remaining 25% of shares in Dolwis, another rival it acquired last year. Assuming the Warmia bid is successful, Bytom expects to add 19 new stores to its existing network of 16, including 15 Warmia outlets. Bytom, which already has one store in Berlin, does not plan any further foreign expansion, at least as yet. But, says Rafal Salwa, an independent analyst, with the fierce competition on the men's wear market, especially following the merger of Vistula and Wólczanka, this is a compelling option for the Silesian company. (Puls Biznesu, p. 11) R.M.