Business Paid
Carrefour revamps Polish strategy
23:55
Carrefour Polska is restructuring to stay competitive in Poland’s grocery market, dominated by Biedronka and Lidl. The French retailer is cutting prices, reducing store sizes, and laying off up to 340 employees to improve profitability.
Carrefour has lowered prices on over 500 products and revamped its loyalty program with Payback. CEO Tomasz Waligórski emphasizes better product selection…
This article is for subscribers
Warsaw Business Journal subscribers get the full archive (12,248 articles going back to 1995) and the print edition.
SubscribeOr try Poland A.M. free for 7 days, the daily briefing, or see all plans and prices.
