CCC group changes name to Modivo
The Warsaw Stock Exchange-listed CCC Group has officially changed its name to Modivo as of February 13, following approval by an extraordinary general meeting in January. The rebranding aims to highlight the integration of its multi-brand business under one umbrella and strengthen its omnichannel model combining online and offline sales.
The group includes brands such as CCC, HalfPrice, eobuwie, Modivo, and others operating across footwear, fashion, off-price, and sports segments. The move comes amid financial pressure and lowered forecasts for FY2025, with weaker revenue and EBITDA expectations. However, the company anticipates significant improvement in 2026, driven by retail space expansion, higher gross margins, improved purchasing conditions, reduced discounting, and greater operational efficiency.
