CI Games' marketing outlays on Sniper 3 at PLN 17 million

Game developer CI Games estimates that its minimal marketing outlays on Sniper Ghost Warrior 3 will stand at PLN 15-17 million, but the amount can be increased if marketing activities would generate an additional pre-sales orders, said CEO of the company, Marek Tymiński. "The total budget of the project stands at PLN 40 million. We hope that the third edition of the Sniper game would be a milestone for the company.  We want to be a key player in the FPS (first-person shooter) game segment in 2016," Tymiński told journalists. CI Games is an international publisher, developer and distributor of interactive entertainment products with sales in more than 40 countries worldwide. It was established in 2002 and is listed on the Warsaw Stock Exchange since November 2007.