Closure of sweets producer plant leaves bitter taste
However, it will not withdraw its products from Poland's market. CF owns five production plants across Europe, including the Polish factory situated in Gdańsk. Contrary to the recent trend of setting up production in Central and Eastern Europe, CF decided to shut down that factory and locate production in Scandinavia. "The process of liquidating the Polish branch is to be finalized by the end of the year. Consultations with trade unions will begin after Easter," said Monika Sarnecka, Fazer Polska spokesperson. The closure will result in about 320 jobs being axed. Production lines will be taken to Scandinavia or sold and there will be a tender announced to buy the land. The concern's representatives explained that in recent years the Polish branch posted considerable losses, mainly due to its weak position on the market and violent price competition. This does not mean, however, that such popular brands as Dumle or Michałki would disappear from the market, of which Fazer Polska controls 3%. A local distributor will manage them. (Puls Biznesu, pp. 1, 5) D.W.