Cooperation and mutual support paying off in post-pandemic era

The pandemic strongly remodeled the retail industry, and many of the actions planned in shopping centers had to be changed or were completely canceled. In order to stimulate the number of visitors and reverse unfavorable trends, it is necessary to implement new solutions, modify the directions of activities and intensively cooperate between tenants and galleries.

The classic approach, in which funds from the marketing budgets of shopping centers were allocated to the promotion of the facility…