Daewoo Electronics R&D to move from France to Pruszkow

In 2003, Pruszkow-based Daewoo Electronics Manufacturing Poland (Dempol) is to produce 1.8 million TV sets and gain $250 million from their sale. The plant is currently 81% owned by the Korean parent company but soon this share is to increase to 100% with the closure of Daewoo's TV production facility in France as a result of which the R&D department, working on digital technology, will be moved to Pruszkow. "Our goal is to become an important supplier of TV sets and digital projectors and to increase our presence on the domestic market. We have to take market share away from Phillips and Thompson as demand is finite," said Dempol President Baik Ki Ho. The company will try to change its image of a cheap brand to become one of the six top producers. (Rzeczpospolita, p. B4) M.M.