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Ford Polska aims to go up in the car sales rankings

"We plan to go higher in the rankings. Definitely this cannot accomplished in a year's time. We needed five years to move from eleventh to the current position. We are assuming that the sales in 2006 will reach 22,000-23,000 new cars and delivery vehicles. This should amount to around an 8% share in the market," declared Ford Polska president, Adam Kołodziejczyk. He went on to say that the company will focus on the B segment, which accounts for around 40% of the whole domestic market. The battle for market share will depend greatly on the restructuring of the network of distributors, which was to cost zł.60 million and be finalized by the end of this year. However, due to the recent crisis in the sector, the project is currently only 70% complete. (Puls Biznesu, pp. 1, 11) A.K.

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