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Good December sales help greatly boost Zelmer's 2005 profit

The projected revenues now amount to zł.299 million. According to Janusz Płocica, member of the management board acting as the company's president, the improvement in the results was due to higher market demand, as well as actions inside the firm. "2005 was rather difficult for our sector, but December was very favorable for us," he said, and added, "I believe that the first craze on cheap products from Far East is over and now clients began to pay more attention to quality which, as in Zelmer's case, can go hand in hand with a reasonable price." Zelmer's strategy for 2006 envisages increasing the company's value, which translates into increasing revenues and profitability. The initial projections for 2006 will be presented in Q1. (Parkiet, p. 3) A.F.

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