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Investigation into PTK Centertel collapses

"The company's development shows that the decision was right," said Centertel's president Jean Marc Vignolles.Orange, which was introduced last year, is currently the market leader in terms of number of subscribers - with 11.1 million customers, the company controlled 34% of the market as of the end of Q2 this year. The investigation was undertaken at the request of Law and Justice (PiS) politicians who claimed that the USD 1 billion cost of rebranding was greater than the potential benefits. Centertel was the first mobile phone operator to decide to rebrand its services; however, a similar move might be undertaken this year by Polska Telefonia Cyfrowa (PTC), operator of Era and Heyah, which might change its flagship Era brand to T-Mobile. (Puls Biznesu,p.12) A.K.

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