Is honest work a waste of time?
One of the country's leading business organizations has launched a campaign to address the battered image of entrepreneurs.
It is a sad fact that while Poland is the European leader in GDP growth, the popular perception of businesspeople here is that they are shady.
A recent multinational poll by TNS-OBOP placed Poland in the dishonorable last position out of 39 states as a country to do business in. The country hit rock bottom in the health-service category where it is outpaced by all of its neighboring new EU members.
The entrepreneurs themselves are not given much respect. Some 68 percent of Poles hold the belief that honest work cannot lead to financial success. Therefore, wealthy people are perceived as reaching their wealth by illegal or dishonest practices.
The Business Center Club (BCC) hopes to address the problem. In a recent social initiative, dubbed 'Share the success', the BCC is urging entrepreneurs to dedicate time and funds to the needy and unemployed. Promising students could receive internships or advice on how to start their own business. The club has launched an advertising campaign on billboards and TV commercials that promote this idea.
It is a sad fact that while Poland is the European leader in GDP growth, the popular perception of businesspeople here is that they are shady.
A recent multinational poll by TNS-OBOP placed Poland in the dishonorable last position out of 39 states as a country to do business in. The country hit rock bottom in the health-service category where it is outpaced by all of its neighboring new EU members.
The entrepreneurs themselves are not given much respect. Some 68 percent of Poles hold the belief that honest work cannot lead to financial success. Therefore, wealthy people are perceived as reaching their wealth by illegal or dishonest practices.
The Business Center Club (BCC) hopes to address the problem. In a recent social initiative, dubbed 'Share the success', the BCC is urging entrepreneurs to dedicate time and funds to the needy and unemployed. Promising students could receive internships or advice on how to start their own business. The club has launched an advertising campaign on billboards and TV commercials that promote this idea.
