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It's always good to talk

A recent survey conducted by the Polish Institute of Investor Relations (PIRI) shows that while Polish investors are very interested in information concerning the possible financial results of listed companies and their development prospects, their first criterion when assessing a company is the competences of its management board.

At a conference organized by PIRI, PricewaterhouseCoopers (PwC) and the Warsaw Stock Exchange (WSE), CEOs of listed companies and experts discussed the importance of investor relations and the character of corporate information that should be made public.

"What some people consider a strategy, others call tactics. It is a very delicate matter - a company has to inform investors about its goals, but cannot reveal the methods it wants to use in order to achieve them," said Wanda Rapaczyńska, CEO of Agora.

According to Luigi Lovaglio, deputy CEO of Bank Pekao, what a company has to disclose are its key targets and where it wants to get in three years time.

While all panelists stressed the importance of good investor relations, none of them seemed in favor of loyalty programs for shareholders. 

"If you add a loyalty program, an equity will become a bond. You have to take your risks," said Lovaglio. Tomasz Bardziłowski, president of CA IB Securities, said there's no better loyalty program than generating profit for shareholders and paying out dividends.       

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