Jacek Hensler, P4

He will also become a member of the management board. Prior to joining P4, Hensler was CEO of the Polish office of BBDO Communications Group, working with Pepsi, Wrigley, Jeep/Chrysler, GE Money Bank, Masterfoods and many other mass-market brands. Before joining BBDO, Hensler ran the G7 Advertising Agency, known for launching the Heyah brand. As the chief marketing officer of P4, he will be responsible for developing and executing its marketing strategy, sales management, product development, distribution channel management and public relations.