Kraków to launch Design and Creativity Center

Four of Kraków's higher education institutions (AGH, ASP, Kraków University of Economics and Kraków University of Technology) are involved in the establishment of the Design and Creativity Center, a PLN 75 million worth project aimed at strengthening ties between academia and business. Governor of Małopolska Jerzy Miller and University of Economics rector Andrzej Chochół signed a deal on Monday bringing the project to life. The center is located on the former ArcelorMital ironworks ground that was handed over to the state. The principal activity of the institution will be focused on advancing the cooperation between universities and companies, creating interdisciplinary projects, as well as  raising awareness of entrepreneurs to the importance of creativity and design in a companies' development. "The center will allow for joint training and joint work of engineers, economists and planners, so that they would understand themselves better," said Jerzy Hausner, former deputy prime minister and an originator of the project.