Lenowo sets out its stall

Lenovo Technology took over the team, technology and equipment of the IBM Personal Computing Division as a result of a merger that took place in May. Thanks to this transaction, Lenovo Technology became the third-largest hardware producer worldwide. Lenovo Polska uses the former IBM sales and distribution network in cooperation with more than 1,300 business partners.

"IBM in Poland focused on corporate clients, and in spite of ownership changes we have managed to keep the majority of them with us. Lenovo, however, also intends to offer its computers to individual users. At the beginning of 2006, customers should be able to find Lenovo products in the shopping centers. Within the next five years we would like to become the leading hardware producer both globally and in Poland," explains Marek Borówka, the current general director of Lenovo Technology Polska and the former director of IBM's personal computing division. Individual users in Poland will be able to buy Lenovo desktops, notebooks and, potentially, MP3 players. The company is not planning to sell its mobile phones on the Polish market. The concerns' annual sales of computers in Poland totals zł.7 billion and Lenovo hopes this will rise by 16 percent in 2005.