Luxury car registrations hit record high in 2014

The number of higher class car registrations was record high in 2014, according to the report Luxury Goods Market in Poland, issued by consulting firm KPMG. As many as 31,500 cars were registered in the premium car segment and 94 in the luxury car segment, an increase of 28 percent and 52 percent year-on-year, respectively. According to data provided by KPMG, BMW was the market leader in the premium car segment with 7,700 cars registered, followed by Audi (7,000 registrations) and Mercedes (7,000 registrations). The brands with the biggest sales increase were Infinity (an increase of 150 percent y/y) and Lexus (an increase of 109 percent y/y). In the case of luxury cars, Maserati saw the highest number of registrations (37), followed by Ferrari (22 registrations). The brands with the highest registration increase were Lamborghini (an increase of 400 percent y/y) and Rolls-Royce (an increase of 167 percent y/y).