Mix electronics prepares Heyah's sales network

Currently Kraków based Mix electronics, a distributor of electronic appliances, is preparing a network of small outlets in shopping malls where Heyah clients will be able to buy their products. Five such stores already exist in Bydgoszcz, Radom, Zielona Góra and Kraków (two). "During the next few weeks we plan to launch a several dozens more. A client will be able to buy some gadgets there (accessories, T-shirts, etc.) and get to know more details about Heyah's offer," said Agata Borowska, Heyah brand's spokeswoman. Mix electronics' representatives claim that clients are happy with the new stores and e ntrepreneurs are interested in owning such stores. Mix electronics is a domestic chain of wholesale and retail sales stores that sells household appliances, electronic and GSM equipment. In 2003 its revenues were zł.398.5 million and net profit was zł.3.3 million. (Puls Biznesu, p. 6) D.W.