National Stadium sells naming rigths to PGE?
20:59
Polska Grupa Energetyczna (PGE) is expected to sign a sponsorship deal that would rename the National Stadium in Warsaw, according to unofficial information. "It will the biggest stadium naming rights deal in the Polish sport marketing," said Tomasz Półgrabski, head of the company managing the stadium.
Półgrabski was reluctant to reveal the name of the sponsor. "I can only say that the business partner understands that we also want the name to honor legendary trainer Kazimierz Górski," Półgrabski added.
The stadium's net loss stood at PLN 700,000 last year. Thanks to the sponsorship deal the stadium will become profitable.
The National Stadium will be the venue of the 2015 Europe League final.