New off-roader from FIAT to help restore fortunes
After many years of domination on the Polish market, Fiat fell to fourth place at the end of 2005. The company's new Commercial Director, Wojciech Halarewicz, said the company's main weapon will be the Fiat Panda, Albea, Grande Punto and the Sedici all-terrain vehicle (ATV). "We want to rebuild Fiat's prestige," says Halarewicz. "We are planning to sell 30 thousand units of personal cars this year and to increase our market share from the current 10% to 11% by the end of 2006." The Fiat Panda is scheduled to sell 12 thousand units while the Grande Punto should sell 6 thousand. The new version of the Fiat Albea is estimated to sell 1.7 thousand units and in the autumn Fiat will present its first ATV in Poland, the Sedici, produced in cooperation with Japanese Suzuki. (Puls Biznesu, p.12) K.J