Number of e-stores falls

According to research by I-Metria, the number of e-stores in the country stands at 660, but has decreased by 90 over the last six months. Despite the drop, turnover in the electronic retail trade is rising. "The decrease in the number of stores is the result of changing attitudes toward e-business," claimed I-Metria. According to the research, 22% of e-stores in Poland sell books, 14.4% offer computers and 10% sell software. One quarter of the stores sell online at discounted prices in comparison with traditional outlets. About 94% of e-stores claim they have regular customers, while 72% propose special offers for such customers. "According to experts, regular customers of e-stores are the main reason for their increased turnover," said the report. (www.biznes.onet.pl) M.M.