Omnichannel strategies set to dominate the ‘new normal’ for retail sector

A new report from Savills indicates that an integrated omnichannel strategy will lead the way as the European retail sector returns to a new normal. Impact of Covid-19 on European Retail from the international real estate advisor suggests that, despite the uncertainty created by the Covid-19 pandemic, retail sales have been slowly recovering (0.7 percent y/y in July) and some countries have seen a return of consumer confidence.