Organic to increase number of stores by 150%

Organic Farma Zdrowia is launching a franchising program and expects to increase the number of its outlets by 150 percent to 100 in the next five years, said Sławomir Chłoń, the company's CEO. "Organic Farma Zdrowia is the biggest retail chain selling organic food in Poland. Currently, we have 39 stores, but we want to grow faster than the market. That is why are introducing the franchising program, which will be the basis of our growth in the next five years," said Chłoń. "A hundred stores is the minimum target," he added. A franchisee will need to pay the license fee of PLN 10,000 and spend PLN 150,000 equipping a store of 60 sqm.  The franchise is said to earn its value after minimum of two years.