Pension funds sign up 600,000 new clients this year

The improving economic situation reactivated marketing and motivation schemes for insurance agents and over the quarters pension funds spent almost zl.205 million for this purpose. The most popular pension funds were ING Nationale-Nederlanden, Commercial Union, PZU Zlota Jesien, Nordea and AIG. Together they attracted over half of the new clients. "The largest funds, except for a renown brand and supply of other entities from the capital group, have a well-developed distribution network. Thanks to this, it is easier to directly reach a client," said Artur Szulec, analyst with Xelion Doradcy Finansowi. Clients are not looking at the funds results, as the best funds attracted the fewest clients. (Puls Biznesu, pp. 1, 10) M.M.