Poland Europe's 3rd largest domestic appliance maker
Over the last few years foreign and domestic companies have invested several hundred million Euros in production of domestic appliances. Poland has become the 3rd largest producer in Europe, after Italy and Germany. According to a report by Dun & Bradstreet, sales of domestic appliances rose by 10% in the first half of this year. After a difficult 2005, when demand fell by 2%, the market has begun to flourish in all sectors. The biggest rise is observable in cases of those products which were not previously popular in Poland, such as dishwashers. Competition on this market is very strong. All the largest European companies, such as Indesit, Bosch, Electrolux, Fagor and Whirlpool have branches in Poland. These five companies control over 70% of the market. (Puls Biznesu, p.4) M.M.