Business Paid
Polish media market grows steadily
05:08
Poland’s entertainment and media market is projected to exceed PLN 68.5 billion in 2025, according to PwC’s Global Entertainment & Media Outlook 2025–2029. Internet revenues remain dominant at PLN 26.7 billion, followed by traditional TV (PLN 11.5 billion) and online advertising (PLN 11.1 billion).
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