Polish TV stations earned over 8.6 mln on presidential election

Total revenue (excluding discounts) of Polish TV stations which broadcasted presidential campaign commercials stood at PLN  8.63 million, according to data by Nielsen Audience Measurement. Polsat earned the most. The first commercial was aired on January 17, the last on May 22. Over 60 percent of the total revenue (PLN 5.51 million) accounted for the last month of the campaign. Polsat recorded PLN 2.6 million in revenue, TVN − PLN 2.23 million, TVP1 – PLN 1.86 million.