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Primavera Parfum buys Go2Ecommerce

21:22

Primavera Parfum buys Go2Ecommerce
Jędrzej Karasek, source: Primavera Parfum

One of the country's leading e-commerce distributors in the beauty industry, Primavera Parfum, acquired 51 percent of shares in Go2Ecommerce, which specializes in building online stores and scaling sales. Thanks to the completed transaction, the Capital Group will gain new competencies in the field of online trading and will open up to other market segments.

"We have been monitoring the market for a long time in search of entities that would complement the portfolio of our services.

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