Production of large appliances grew substantially in 2016 – Whirlpool

The production of large household appliances in Poland will end the year having reached a growth figure of 5 percent, y/y, Whirlpool said in a press release on Wednesday. The figure is based on quantitative growth, expressing the number of appliances produced. “The market for large household appliances in Poland has been growing continuously over the years. Despite the fact that from January to April sales were relatively weak, consecutive months showed significant growth, and only slowed down in September and October…Whirlpool expects that the cumulative increase in purchases made by the quantitative distribution channels will be around 5 percent,” according to the release. Andrew Bush, Managing Director of Whirlpool Poland and the Baltic States notes that built-in appliances have had the greatest impact on the development of the market. “For the first time in Poland this segment took 40 percent of all products sold. The biggest categories are washing machines and refrigerators which took, respectively, 22 and 20 percent of total sales," said Andrew Bush, the director for Whirlpool Poland and the Baltic States. The report also said that ovens, dishwashers and dryers recorded the fastest growth of all large appliances.