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Prosecutor investigates rebranding of Idea to Orange

The issue was first touched upon last year by a report written by the Adam Smith Center which estimated the costs of the rebranding at almost $1 billion, a sum way too high as compared to the profits it was to bring. PiS politicians, who informed the prosecutor about the questionable sum and possible crime, wrote a letter to Justice Minister Zbigniew Ziobro, asking him to open an investigation in order to check whether the rebranding process was not an excuse to transfer Idea's profits abroad. For using the Orange brand PTK Centertel has to pay 1.6% of its annual revenues per year for the next ten years. (Puls Biznesu, pp. 1, 8) A.K.

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