QuarticON enters Chinese market
11:21
Polish company QuarticON, which is developing an advertising and recommendation system for e-commerce, has entered the Chinese market and is one of the few to establish cooperation with Chinese search giant Baidu, dubbed "China's Google," Polish daily Puls Biznesu reported.
QuarticON is the first Polish company and one of the few in the world, which managed to obtain a license to undertake advertising activities in China, Hong-Kong and Taiwan.
"Before making a decision, we asked ourselves a few questions. What will the internet look like in a couple of years? Which market will be the biggest? And we chose China, where presently some 600 million people use the internet. That is the number of people living in the US and the EU combined," said Paweł Wyborski, founder of the company.
QuarticON is present in major European markets. Its clients include Tchibo, Tesco, Intersport, Komputronik and Praktiker, among others.
