5:34 12 December 2025
Shein’s European logistics hub
Shein has launched a major e-commerce logistics center near Wrocław, which will serve as the company’s primary distribution hub for Europe. The investment strengthens Lower Silesia’s position as a key logistics region on the continent.
According to Leonard Lin, President of Shein EMEA, Wrocław has played a strategic role in the company’s European operations since 2022, thanks to its modern warehouse infrastructure, strong transport links to major European markets, and access to a large, skilled workforce.
Once fully operational, the facility will cover 740,000 square meters and is expected to create up to 5,000 jobs, making Shein one of the region’s largest employers. The center is equipped with advanced robotic systems and automated sorting lines designed to speed up order processing and improve efficiency. Shein describes the hub as one of the most technologically advanced e-commerce warehouses in Europe.
