Śnieżka's success story seems set to shine across 2004

Last year's sales increased 20% to zł. 318 million, Śnieżka's representatives said at a press conference yesterday. Co-founder and CEO Kazimierz Mikrut, said that the firm expects its earnings to increase by another 50% this year thanks to rising sales in Ukraine. "The market share we will gain will depend on how far the competition can expand, coupled with the growth of that market," said Mikrut. This year, Śnieżka is planning to invest zł. 25 million to modernize and expand its production capacities, and zł. 8 million for the acquisition of Polifarb Kalisz and companies from Eastern markets. (Parkiet, p. 3) A.Z.