Statoil's zł.400 million plan to become a market leader

The ambitious plan would mean that the company would end up controlling as much as 12% of the domestic market. "The accomplishment of this undertaking involves a cost of between zł.400-600 million," said Andrzej Magryś, director of operations and retail sales in Statoil Polska. Analysts admit that foreign oil concerns have a chance to rapidly expand in Poland thanks to the falling market share in the retail sector of PKN Orlen. The development of Statoil's network will encompass four different segments of stations. The number of company's own stations is to grow by 50 from the current 173. The Norwegian investor is also planning to strengthen the position of its 1,2,3 brand of self-service stations, franchise network and partnering stations. (Puls Biznesu, p. 11) A.K.