Study: importance of digital transformation growing among Polish companies

The importance of digital transformation is surging among Polish companies, with 84% now prioritizing it, up from 38% four years ago. This shift reflects a focus on improving efficiency, investing in technology, and fostering growth. Despite this, challenges persist, including high costs and satisfaction with current processes. Only 11% of companies have exceeded their cost reduction goals by over 50%, while 34% have achieved less than 10%.

The study highlights that firms are now more strategic, emphasizing long-term planning and effective tool selection over reactive measures. This analysis, conducted by CubeResearch for EY, surveyed 494 medium and large Polish firms in various sectors.

(PAP)