Web to net one-fifth of ITI's revenues in five years

In order to develop its new priority the media holding employed Bogusław Kułakowski, who previously was the head of Polska Telefonia Cyfrowa (PTC). "We believe that the Internet and connected projects will play an increasingly more important role in the financial results of the whole group," said Wojciech Kostrzewa, ITI president. Currently, Internet activity secures the company revenues of zł.80 million a year, which is over 7% of its income. In Q1 this year the revenues of ITI-owned portal Onet amounted to EUR 9.7 million and constituted nearly 6% of the group's revenues. If the share is to reach 20% in 2010, Onet's revenues would have to increase to about EUR 87 million (zł.350 million) a year. Onet is also thinking about offering a service, which would be a parallel of short adverts in press. Kostrzewa estimates that in the nearest future some 20% of that market could move to the Internet. Apart from that, ITI group is considering the possible acquisitions on the Internet market. (Puls Biznesu, p. 8)