Agora buys controlling share in Art Marketing Syndicate
Agora, publisher of daily Gazeta Wyborcza, is buying a 62% stake in Art
Marketing Syndicate (AMS), the biggest domestic outdoor marketing company.
The transaction, following several months of preparations and negotiations,
will be conducted in three stages. The AMS shareholders guaranteed Agora 1.9
million shares (62% of capital), granting 68% of votes for zl. 100 million.
The price per share at zl. 46 barely exceeds the market price, and is
significantly less than Agora proposed a year ago. "The marketing market is
in stagnation, this has affected AMS which recorded lower revenues
recently," commented member of Board of Managers of Agora, Zbigniew Bak.
While the holding has not revealed its plans concerning changes in AMS, its
representatives said that the agreement guarantees them the right to
introduce new management, but at the same time promised financial stability
for the company. (Puls Biznesu, pp. 1, 11, 20) M.K.