Agora rumored to take over no.1 outdoor advertising firm

According to a Deutsche Bank (DB) Polska report, there is a good chance that Poland's no.1 media company Agora, will take over the largest outdoor advertising company, Art Marketing Syndicate (AMS). Neither Agora nor AMS would confirm these revelations, but DB analyst Jacek Radziwilski said that details of the deal should become known within the next 12 months, while its consummation would happen a little later. At first, Agora would simply acquire a controlling stake in AMS, from its main shareholder, BB Investment, which owns 36%. AMS is estimated to have 35% share in the billboard market. Agora, meanwhile, is the publisher of Poland's top newspaper Gazeta Wyborcza, and also holds stakes in numerous Internet, television and radio ventures. (Prawo i Gospodarka, p.11) T.J.