At-Home Beauty Boom

Sales of at-home cosmetic devices are rising rapidly on Allegro. Between January and February this year, purchases of beauty devices—such as cavitation peelers and LED masks—rose 31% year-on-year, according to platform data. Demand is also climbing for massage devices, up 20%, and therapeutic lamps, which recorded a 13% annual increase

“We are closely watching how Polish consumers’ shopping habits are evolving,” said…