Continental Polska claims 24% of tire imports to Poland and 7.2% of market

The Continental market share in Poland is estimated at 7.2%. According to Conti Polska CEO Frantisek Ocasek, in 1998 the company sold slightly less than 500,000 tires in Poland with a retail value estimated at DM 50 million. In 1999, Conti Polska plans to centralize its sales centers even further as well as compete with other importers and Polish producers. "Our prices are calculated according to the Polish reality and they are competitive," said Piotr Zielak, sales director of Conti Polska. In 1998 Continental worldwide sales reached DM 13 billion and was 15.8% higher than in 1997. (Rzeczpospolita, page 12)