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Deutsche-Stadte Medien to sell Europlakat Polska

More consolidation in the outdoor advertising market seems underway now that Europlakat Polska may change its owner as its main shareholder, Deutsche-Stadte Medien of Germany, is planning to withdraw from the Polish market. One company interested in taking over Europlakat is Agora, which is also holding parallel talks with Poznan based advertising company AMS. Nevertheless, Agora's spokesperson Dorota Nowak does not want to comment on the company's interest in Europlakat. "I can only say that we are interested in entering the outdoor advertising market," said Nowak. According to market analysts, one may expect that Agora will first finalize its talks with AMS and then take a decision relating to a possible purchase. Europlakat is the third largest outdoor advertising company. Its chairman, Marek Kuzaka said that Deutsche-Stadte Mediene intention to sell its shares should not be linked with the crisis on the Polish market, but rather to a change in the main shareholder's strategy. (Puls Biznesu, p. 3), M.T.

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