EY: 61% of respondents say boycott products from Russia, companies operating there

A boycott of products from Russia, companies, and retailers choosing to continue operating in the country was reported by 61% of respondents, according to the EY Future Consumer Index survey. At the same time, consumer firmness declines with age. While 76% of respondents aged 55+ say they would give up Russian or Belarusian-made products or choose them less often, this figure drops to 57% in the 18-24 age group.

Sixty-one percent of respondents indicated that they buy less frequently or not at all from companies and retail chains operating in Russia. It confirms that, despite consecutive weeks of the war, domestic consumers maintain a high level of determination.

The fifth Polish edition of the EY Future Consumer Index survey was conducted between 17 and 27 May 2022 on a group of 1,000 people aged 18-65.